An unforgettable weekend where both music fans and the country curious come together to celebrate live performances, western art, delicious food and the SoCal country lifestyle. Each year, Stagecoach consistently delivers new, iconic pop-culture moments and a sunshine state of mind.
I was given the exciting task of crafting recap content for AEG Presents' brand partnerships. Provided with design resources, I dove into creating a "Rapid Recap" and a "Partnership Recap Deck" template. These materials were shared with the partner(s) that were part of the 2023 Stagecoach festival.
Rapid Recap Micro-Site
The rapid recap was developed in order to provide festival insights to partners within a week post-festival. This site showcases festival highlights, press coverage, social media comments, curated festival moments, and the verified total festival attendance. This resource allows sales representatives to continue strengthening the partnership beyond the festival's conclusion.
Partnership Recap Deck Template
In adherence to the 2023 Stagecoach brand guidelines, I have structured a set of 30 slides according to a predefined template. This arrangement facilitates straightforward modifications, specifically tailored for individuals without a design background. Emphasizing user-friendliness, I have strategically incorporated specific images to enhance the template's overall visual appeal, while also restricting editable elements to commonly updated content.
